The same sun that’s used to grow the wholegrains that go into Sunbites, was used to make our ad.
Helping kiwis ‘be good with money’ by showing them the thousands they could shred off their mortgages in unnecessary interest payments.
D&AD, CANNES LIONS, Gold APAC EFFIE, Gold SPIKES, EFFIES, Top 10 Campaign of 2015 Directory, Creative Effectiveness at SPIKES, Most awarded Direct campaign, No.18 WON REPORT, CAPLES, BEST Awards
The increasing size and length of mortgages mean New Zealanders will be paying off the loan well into old-age. With its mission to help New Zealanders 'be good with money', BNZ wanted to do something about it. So we showed real elderly New Zealanders still working to pay for mortgages, driving people to shredmymortgage.co.nz, to see how they could get mortgage free sooner.
Gold APAC EFFIE, Gold EFFIE, Gold ECHO, Gold Festival of Media APAC, Gold NZDM
Christchurch rugby fans could lay claim to $25,000 hidden under the turf at their home stadium - so they could win on home turf, for their home turf.
Gold APAC EFFIE, Gold EFFIE, Gold ECHO, Gold Festival of Media APAC, Gold NZDM
A piece of your favourite show. To eat. Netflix Dinners lets fans dine like their favourite characters, with their favourite characters.
AXIS, CAPLES, DIRECTORY
Hosting a collaborative hackathon with the up and coming Brazilian sportswear brand Luta, and Facebook. The three day hackathon saw us building a full site for Luta, design a communications framework and prototyping transactional posts in facebook. A massive success as Luta was bought by Reebok less than 6 months later.
The biggest cancer affecting men had no icon for awareness. Leveraging the stance of a footballer facing a penalty kick made it familiar and accessible to a mass audience.
Shot by Rankin, and featuring British sporting and media celebrities, including: Charlie Higson, Teddy Sherringham, Lawrence Dellaglio, Pete Tong, Jeff Brazier and Danny Murphy.
D&AD Pencil for Design
Emirates Team New Zealand were pushing themselves to the limit in Bermuda. HP helped show Kiwi's just how far that limit is. The HP ETNZ Simulator, proud to help the kiwis bring home the cup.